careA Foolproof Formula for Turning Your Creativity into a Career

Maybe you’d like to turn your creativity into a career but jokes about starving artists make you a little nervous. In reality, it is possible to make a living while making art.

Whether you’re a drama student trying to figure out what to do after graduation or a professional thinking about making a career change, you can do something artistic with your life.

Find out how to channel your creative skills into a rewarding career.

Getting Started

Use these strategies:

  1. Do your research. There are some creative careers that pay well if you want to become an architect or marketing director. On the other hand, your prospects will probably be more limited if you want to carve penguins out of gourds. Think about your target audience and what skills you’ll need to develop.
  2. Create a portfolio. Organize and promote your work. Put together samples that you can post on social media and show to potential clients.
  3. Get a second job. You may need supplemental income at least temporarily. Look for a position related to your artistic interests or consider work that will leave you with enough time and energy to pursue your main objectives.
  4. Plan an exit strategy. Some artists are content with a very small audience while others begin looking for another line of work. You may want to give yourself ten years to succeed on your own terms before considering alternative options.

Working for Yourself

Follow these tips:

  1. Track your time. Without a boss expecting to see you from 9 to 5, you’ll need to take charge of your own schedule. Block out time for your most important priorities and give yourself enough days off to avoid burnout.
  2. Acquire business skills. Even if you hire an accountant and other professionals, it helps to understand the basics of financial management and customer service. Take courses at a local community college or study online.
  1. Share moral support. Network with other artists. Enjoy opportunities to collaborate and learn from each other. Make introductions and provide referrals.

Revising Your Current Position

Consider these ideas:

  1. Produce content. Your company probably has a website and social media channels that they would like to update more often. Volunteer to write articles, conduct interviews, or take photos.
  2. Launch your brand. Pay attention to your own personal brand too. Borrow ideas from colleagues and products you admire while cultivating your own authenticity.
  3. Redecorate your space. Use your work environment to make a creative statement. Launch an ambiance committee at your company or beautify your own cubicle. Choose colors that make you feel happy and productive.

Find work that engages your talents and imagination. Use your art to earn a living or take a creative approach to whatever career you choose.

Let us help you plan for a successful career transition. Schedule a “Where do I Start” call today.



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Shawna Lake

Founder of Deep End Talent Strategies-keeping job seekers and employers connected to what the other side needs and wants in today’s job market.